Kora website

The kora website needed to transport the user to the origins of the yak wool as part of the brand storytelling. It also needed to simply explain why yak wool was the right choice for your next adventure, and provide a simple, easy user experience throughout and be accessible globally.

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We used emotive video at the top of each section that communicated a sense of exploration and awe whilst not interfering with the user experience. A blog section let the story of kora unfold in the format of a series of fireside chats.